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A Conference Focused on the Business of Community

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There are a wide variety of events and conferences of interest to community leaders these days – from those explicitly focused on community management to those focused on social media, communications, specific tools, functional processes, or on digital content – but there are very few events that speak to senior managers who own the social strategy for a large organization or a functional area and need to understand the business side of communities.

The Enterprise 2.0 Conference has been a vanguard in surfacing how organizations successfully implement social technologies but in the past 18 months, the conference has moved aggressively towards programming that helps business owners understand and make progress on a range of business goals using social tools, processes, AND management.

In November, I’ll be attending the conference once more and I am very excited about the community sessions because they offer case studies, new thinking, an operational focus, and some amazing speakers. Included are the following sessions:

  • Building a Rock Star Community Team with Dawn Lacallade, ex SolarWinds & Dell IdeaStorm Community Manager and Bill Johnston, Director of Global Online Community at Dell
  • Is this the Year Crowdsourcing Goes Mainstream? How Online Communities are Changing the Way Work is Done with Matt Johnston, VP of Marketing & Community at uTest
  • Putting Customers at the Center: Community Building practices to Drive Solution Innovation and Build Relationships with Misti Crawford, Community Manager, CSC
  • Building an Enterprise-Wide Community Competency at Aetna with Lauren Vargas, Community Management Strategist, Aetna
  • What Urban Planning Can Teach Us About Social Business Design with Gordon Ross of ThoughtFarmer and Thomas Vander Wal, Principal InfoCloud Solutions
  • Social Governance: Where Content and Policy Collide with Jesse Wilkins, Director, Systems of Engagement, AIIM
  • Developing Open Leaders with Gary Lungarini, Business Architect, CSC
  • Governance and Incentives: Who Hires and Manages Community Managers?
  • New Strategic and Tactical Trends in Social Learning

I will be participating in both a pre-conference workshop, Community Management Toolkit and giving a keynote on why the community perspective matters at a strategic level within organizations.

If you work in the community or social business space and especially if you are a business leader who wants to better understand how to operationalize a social or community approach, this is one event that should be on your calendar. While the content and sessions are fantastic, the networking is always the best part of the experience for me. I hope to see you there!

You can register here and early bird rates apply until October 14th.


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